Challenge: Create an e-commerce site for HIPAA-mandated health care electronic data transaction standards publications and XML schemas for ASCX12, the electronic data interchange standards setting body.
Solution: “Digital” software packaging utilizes letter- and color coding, icons for download format, and bold typography to help purchasers understand the differences between products. Quick filters and database-linked expanding product detail palettes aid product selection. Site framework allows for easy cross referencing and addition of new products.
Role: UX/UI Designer / Visual Designer
Identity by others.
“Digital” software packaging utilizes letter- and color coding, icons for download format, and bold typography to help purchasers understand the differences between products.